Many people around the world love Vietnamese coffee for its rich flavor and unique style. Vietnam is also the second largest coffee exporter, which makes its brands both famous and trusted. In this comprehensive Vietnam coffee review, you will discover the best Vietnamese coffee brands and famous Vietnamese coffee varieties that have captured hearts globally. Our Vietnam coffee brand list will help you find which Vietnamese coffee best suits your taste preferences.
1. Trung Nguyen Legend – The Most Famous Vietnam Coffee Brand
When mentioning Vietnamese coffee brands, the name Trung Nguyen Legend is almost the first symbol that comes to mind for many people. This famous Vietnamese coffee brand was founded in 1996 by entrepreneur Dang Le Nguyen Vu, and Trung Nguyen has laid the foundation for the concept of “energy coffee” and brought Vietnamese coffee culture to the world. With the vision of “inspiring creativity,” this brand not only sells coffee but also builds an experiential ecosystem rich in Vietnamese identity.
The strength of Trung Nguyen Legend lies in the diversity and quality of its products, making it one of the best Vietnamese coffee brands. From pure roasted and ground coffee to the globally famous G7 instant coffee, each cup of coffee is selected from the best Robusta and Arabica beans from the Central Highlands region. G7 is particularly impressive thanks to its rich, aromatic flavor, balancing bitterness and sweet aftertaste – a characteristic that captivates both domestic and international customers seeking Vietnamese coffee best quality.
Not stopping at products alone, Trung Nguyen Legend has also made its mark with a modern coffee shop system, spaces imbued with the philosophy of “philosophical coffee.” This is where customers not only enjoy a delicious cup of famous Vietnamese coffee but are also inspired about creativity, awakening, and connection. By the end of February 2025, Trung Nguyen owned more than 660 stores not only in Vietnam but also expanded its market share to the US, China, Japan, South Korea, etc.
It can be said that Trung Nguyen Legend is the most typical representative of Vietnamese coffee brands on the world map. If you want to enjoy authentic Vietnam coffee best flavor that is rich, standard, and full of energy, then Trung Nguyen is definitely a name not to be missed in any Vietnam coffee brand list.
2. Vinacafe – A Legacy Among Famous Vietnamese Coffee Brands
If Trung Nguyen is considered a symbol of creativity, then Vinacafe is a Vietnamese coffee brand associated with the memories of many generations of Vietnamese people. Established in 1969 in Bien Hoa, Dong Nai, Vinacafe is one of the oldest Vietnam coffee brands with very diverse products but most notably the convenient 3-in-1 instant coffee.
The distinctive feature of Vinacafe lies in its familiar, easy-to-drink flavor, suitable for many target groups from students and office workers to elderly people. Thanks to modern roasting and extraction technology, each packet of Vinacafe coffee retains its rich aroma and harmonious sweet creamy taste – a balanced combination of coffee bitterness, gentle sweetness, and a touch of milk creaminess. This is also the reason why Vinacafe has become a familiar choice during busy mornings or coffee breaks at the office, earning its place among best Vietnamese coffee brands.
Not only conquering the domestic market, Vinacafe has also reached out to the world, exporting to many countries and establishing itself as one of the famous Vietnam coffee brands internationally. This brand is currently recognized as “High Quality Vietnamese Goods” for many consecutive years, affirming its reputation and sustainable quality in the Vietnam coffee famous category.
Vinacafe does not have its own store system but focuses on distributing products through retail channels, supermarkets, and grocery stores. By 2024, this brand had up to 7,000 sales points and more than 59,000 retail stores, 1,000 convenience stores, and distribution centers throughout Vietnam. In the international market, Vinacafe is also a familiar name in many countries such as China, Japan, the US, Germany, France, Canada, the Middle East region, Eastern European countries, and the former Soviet Union.
With more than half a century of history, Vinacafe is not only a delicious Vietnamese coffee brand but also part of Vietnamese coffee culture, securing its position in any comprehensive Vietnam coffee review.
3. Highlands Coffee – Modern Vietnamese Coffee Best Experience
Among the modern Vietnamese coffee brands, Highlands Coffee is the most prominent name as a pioneer in building a model of luxury coffee shop chains that are friendly to young people. Founded in 1999 by a Vietnamese-American entrepreneur, Highlands quickly expanded nationwide and became a familiar meeting point for office workers, students, and families, establishing itself as one of the best Vietnamese coffee brands for cafe experiences.
What makes Highlands Coffee successful is the harmonious combination of Vietnamese coffee best quality and modern service style. Main products such as phin coffee, iced milk coffee, golden lotus tea, or freeze are all prepared with easy-to-drink flavors, both traditional and suitable for diverse tastes. Thanks to this, Highlands not only attracts customers who love traditional famous Vietnamese coffee but also creates strong appeal with young people.
The cafe space of Highlands is also a big plus in this Vietnam coffee review. With spacious, modern design and many branches located in central locations, this Vietnam coffee brand has become an ideal place to meet friends, work in groups, or relax after school or work hours. Highlands also focuses on take-away services and home delivery, meeting the dynamic lifestyle habits of consumers seeking Vietnamese coffee famous convenience.
Highlands Coffee is currently focusing on developing in the Vietnamese market and beginning to expand to international markets, especially in the Southeast Asian region. As of September 2023, Highlands Coffee has about 700 stores in Vietnam and 50 stores in the Philippines, making it one of the most expansive Vietnam coffee brands.
It can be said that Highlands Coffee has succeeded in shaping the image of Vietnamese coffee brands in an international style. If you are looking for a delicious, convenient coffee brand that suits modern life, then Highlands is definitely a top choice in our Vietnam coffee brand list.
4. Phuc Long Coffee & Tea House – Vietnamese Coffee Best Heritage
Originating from Bao Loc – Lam Dong, famous for its lush tea and coffee hills, Phuc Long Coffee & Tea House was born in 1968 and quickly established its position in the Vietnamese beverage industry. Unlike many Vietnamese coffee brands that only focus on coffee, Phuc Long creates its own mark thanks to the unique combination of rich roasted coffee and premium traditional tea, earning recognition as one of the famous Vietnamese coffee brands.
Throughout more than 50 years of development, Phuc Long has always maintained the philosophy of “quality creates the brand,” making it stand out among best Vietnamese coffee brands. Coffee products are selected from the best Robusta and Arabica beans from the Central Highlands, roasted according to a closed process to preserve the characteristic aroma and rich flavor. Especially, iced milk coffee and peach cam sa tea have become “signature drinks” that made Phuc Long’s reputation, beloved by many young customers seeking Vietnamese coffee best quality.
Not only focusing on products, Phuc Long has also invested heavily in its store system. With modern yet cozy spaces, the brand brings a tasting experience that is both intimate and refined, contributing to the Vietnam coffee famous reputation. In recent years, Phuc Long has also partnered with Masan Group to expand rapidly, from independent stores to small kiosks in shopping centers, supermarkets, and convenience stores.
Thanks to the harmonious combination of tradition and modernity, Phuc Long Coffee & Tea House is not only a delicious Vietnamese coffee brand but also a familiar destination for young people, families, and office workers. This is definitely an ideal choice for those who want to experience a cup of famous Vietnamese coffee with authentic Vietnamese flavor in a modern, convenient space, deserving its place in any Vietnam coffee review.
5. MR.VIET – Vietnamese Coffee Brand Sharing Vietnam’s Story Worldwide
Founded in 2012 by an international team, MR.VIET was created with the mission of bringing Vietnam’s authentic products and coffee culture to the world. From the beginning, the brand positioned itself not only as a coffee producer but also as a storyteller, aiming to connect global consumers with the vibrant spirit of Vietnam.
Regarding products, MR.VIET offers a wide portfolio ranging from roasted and ground coffee, beans, drip coffee and 3-in-1 instant mixes to capsules, chocolate, and dried fruit. Each package highlights the origin of key ingredients – from Arabica and Robusta beans to cacao and tropical fruits – reflecting the brand’s commitment to transparency and authentic flavor.
The distinctive point of MR.VIET lies in its colorful, approachable identity and its retail concept targeting Vietnam’s tourist flows. Instead of building café chains, the brand develops souvenir-oriented outlets where travelers can taste Vietnamese coffee and take home eye-catching products as memorable gifts.
Today, MR.VIET is present across Vietnam and exports to more than 20 countries, including the UK, USA, South Korea, China and other markets. With bold flavors, transparency, and storytelling, MR.VIET has become one of the most recognizable Vietnamese coffee brands abroad, representing Vietnam not only through its coffee but also through its cultural stories.
Read more: 5 best Vietnamese coffee beans
Thus, this comprehensive Vietnam coffee review has introduced the Top 5 best Vietnamese coffee brands that have captured hearts worldwide. Hopefully, through this article, readers have more useful suggestions to choose their favorite Vietnamese coffee brand, suitable for their enjoyment style and usage needs.
Although unable to compare with the 5 names mentioned above, Hello 5 Coffee is still proud to be a beloved Vietnamese coffee brand in Vietnam, having and continuing to affirm its position thanks to pure roasted coffee product lines, premium coffee beans, convenient instant coffee, and carefully selected specialty coffee. Hello 5 Coffee focuses on original, clean, and safe flavors, meeting needs from individual customers to businesses while maintaining Vietnamese coffee best standards.
If you are an international customer and wish to import famous Vietnamese coffee in large quantities, at reasonable prices and with excellent quality, please contact Hello 5 Coffee directly for detailed consultation and support. We are always ready to accompany you on the journey of bringing Vietnam coffee best products to the world and sharing the Vietnamese coffee famous experience globally.
