In January 2026, the Vietnamese coffee market is in a favorable position for international buyers. Local coffee prices remain strong and stable, while global Robusta prices are under pressure due to abundant supply from Vietnam.
This situation creates a clear price gap between Vietnam and the global market. For roasters, importers, and sourcing companies, this is a practical window to secure physical coffee at competitive levels.

Vietnam is currently in the early stage of the 2025/2026 harvest. Supply is available, logistics are active, and sellers are ready to commit to contracts.
Vietnam local coffee prices (early January 2026)
As of early January 2026, Robusta farm-gate prices in Vietnam’s Central Highlands range from 97,500 to 98,200 VND per kilogram.
Average prices by key producing areas:
- Đắk Nông: around 98,200 VND/kg
- Đắk Lắk: around 98,000 VND/kg
- Gia Lai: around 98,000 VND/kg
- Lâm Đồng: around 97,500 VND/kg
Compared with late December 2025, prices adjusted slightly downward by about 1,000 VND/kg. The main reason is higher selling volume as new-crop coffee enters the market. However, prices remain high and stable by historical standards.
At current exchange rates, this equals approximately 4.2 – 4.3 USD/kg at origin.

Global coffee prices: Robusta vs Arabica
While Vietnam’s local prices remain steady, Robusta futures on the London exchange have turned downward.
In early January 2026:
- Robusta futures trade around 4,050 – 4,100 USD per metric ton
- Some forward contracts have moved below 4,000 USD per ton
Market pressure comes mainly from expectations of strong Robusta supply, especially from Vietnam.
At the same time, Arabica prices on the New York exchange remain much higher, trading around 3.5 – 3.7 USD per pound, which is equivalent to more than 7.5 USD/kg.
This price difference highlights the strong value position of Vietnamese Robusta, especially for buyers looking for cost-efficient green coffee.
Price comparison table (indicative)
| Item | Price range | Unit |
|---|---|---|
| Vietnam Robusta (farm-gate) | 4.2 – 4.3 | USD/kg |
| Vietnam Robusta (estimated FOB)* | 4,300 – 4,600 | USD/ton |
| Robusta futures (London) | 4,050 – 4,100 | USD/ton |
| Arabica futures (New York) | 7.5 – 8.2 | USD/kg |
*FOB price depends on grade, screen size, defects, certification, volume, and shipping terms. Table is for reference only.
Why Vietnam prices are attractive for buyers
A good harvest in 2025
Vietnam had a strong coffee crop in 2025. Weather conditions in key producing areas were generally favorable. Yield improved, and bean quality became more consistent.
For the 2025/2026 season, Vietnam’s Robusta production is estimated at around 30–31 million 60-kg bags, reinforcing its position as the world’s largest Robusta supplier.
Higher production means more availability and better flexibility for buyers.

Strong supply, active selling
Unlike years when farmers hold back stock, early 2026 shows steady selling activity. Exporters have coffee ready for shipment and are open to negotiations.
For international buyers, this means fewer supply risks and better delivery planning.
Price pressure on global Robusta
The decline in Robusta futures reflects supply expectations rather than quality issues. Physical coffee from Vietnam remains in demand, but the global market sentiment allows buyers to negotiate more effectively.
This is especially relevant for buyers sourcing physical coffee rather than paper contracts.
Quality remains stable
Lower global prices do not mean lower quality.
In the 2025/2026 season, many Vietnamese Robusta lots show:
- More uniform bean size
- Lower defect rates
- Stable moisture levels
- Clean and consistent cup profiles
Premium and specialty Robusta from Vietnam continues to improve, especially in controlled processing lots. Buyers can access quality coffee without paying Arabica-level prices.

What this means for sourcing strategies
January 2026 is a practical time to:
- Secure supply for Q1 and Q2
- Lock in prices before potential market changes later in the year
- Reduce exposure to future price volatility
- Build stable supply chains with Vietnamese exporters
Historically, coffee markets can change quickly in the second half of the year due to weather risks, currency movements, and global demand shifts.
Read more: Top 10 Vietnamese Coffee Suppliers for International Buyers in 2026
Vietnam’s role in the global coffee supply chain
Vietnam supplies roughly 40% of global Robusta output. When Vietnam has a strong harvest, global Robusta prices react.
The current market situation reflects this reality. Abundant Vietnamese supply is influencing global pricing, giving buyers an opportunity to source efficiently at origin.
Understanding this dynamic helps buyers make better long-term purchasing decisions.
Hello5coffee’s market perspective
At Hello5coffee, we work directly with coffee producers and processors in Vietnam. Our focus is on premium and specialty Vietnamese coffee for wholesale and export markets.
In January 2026, we see strong availability, stable quality, and realistic pricing. This is a good moment for international partners to explore sourcing options and secure contracts for the year ahead.
So, If you’re looking to buy high-quality Vietnamese coffee, contact us today!
